NO CHILD LOST TO SOCIAL MEDIA
Role: Creative Partner
The Parents’ Network are a group of parents who have first-hand knowledge of the pain and destruction caused by social media.
This powerful campaign took their message to the world, highlighting the dangers of social media and the harm it can cause. Calling on Social Media companies to make it safer by design.
Prince Harry highlights the dangers of Social Media on our children at The Clinton Global Initiative in New York. Inviting a global audience to look at their own lock screens, before calling for change.
We created The Lost Screen Memorial in New York. The memorial comprised of 50 large smartphones, each displaying the lock screen photo of a child and the dates when their life was lost and tragically cut short due to the harms of social media. These deeply personal images were shared by parents who are members of The Archewell Foundation Parents’ Network to honor their children’s memories and to call attention to the urgent need for safer online spaces.
